Rene Farias — Plan Better. Retire Better.
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Independent Insurance Advisor

Plan Better. Retire Better.

Independent insurance and retirement planning strategies for California business owners, professionals, and families.

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Rene Farias, U.S. Army veteran, independent financial professional and licensed insurance advisor
Who Is Rene Farias

A Strategist for Your Legacy

Rene Farias helps California businesses and families evaluate insurance-based strategies designed to protect what they have built, prepare for the unexpected, and support long-term financial goals.
A U.S. Army veteran and independent insurance advisor with experience in the insurance industry since 1996, Rene works with multiple insurance carriers. Services include business succession planning, buy-sell agreement funding, key person insurance, executive benefit strategies, defined benefit pension planning, life insurance, and retirement income protection.
Working with an independent insurance advisor means having access to multiple insurance carriers and solutions rather than being limited to one company's offerings. Rene helps clients evaluate available options based on their financial goals, coverage needs, and budget.
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Top Reasons to Work with Rene

A Plan That Works Harder

Get a personalized strategy for your family, business, and long-term goals.

Grow Wealth

Tax-advantaged strategies designed for long-term stability.

Protect Your Income

Protect your income, family, and lifestyle from the unexpected.

Tax-Efficient Income

Explore insurance-based strategies designed to support retirement income and long-term financial goals.

Secure Your Family

Help provide financial protection for your family or business when the unexpected happens.

Protect Your Business

Strategies for continuity, succession, and key roles.

Contractual Guarantees

Explore insurance products offering specific contractual guarantees, subject to policy terms and the issuing insurer's claims-paying ability.

How I Help

How Rene Can Help

From business succession to retirement income, TFRA strategy, legacy planning, mortgage protection, and long-term care — here's how Rene helps California families and business owners.

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Business Succession Planning

Help protect business continuity through buy-sell agreement funding, key person insurance, executive benefit strategies, and ownership transition planning.

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Retirement Income Planning

Explore insurance-based strategies designed to support retirement income and long-term financial goals.

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TFRA Strategy

Explore tax-advantaged supplemental retirement income through permanent life insurance with index-linked growth potential.

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Life Insurance & Family Protection

Help provide financial protection for your family or business when the unexpected happens.

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Mortgage Protection

For California homeowners, properly structured life insurance coverage can provide a death benefit that beneficiaries may use to help pay off a mortgage, replace lost income, or meet other financial obligations following the insured’s death.

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Long-Term Care Insurance

Rene can help evaluate long-term care insurance options that may reduce the financial impact of extended care expenses on your retirement savings and family.

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What Our Customers Say

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★★★★★
“I met Rene after securing a new life insurance policy (at age 69) through a broker referral. Ultimately, he secured for me a policy from an A+ company with the same death benefit but at a savings of several thousand dollars per year. He stayed on top of the process and was in constant communication. If I could, I would give him a 10 out of five!”

Ric O.

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★★★★★
“OMG Rene really did work a miracle!!!!! I struggled to get coverage with another company but he wasn't deterred and took me on as a client. He worked diligently with me and was able to get me the policy that I wanted!!!!”

Rebecca A.

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★★★★★
“Rene Farias went above and beyond to get me into a whole life policy. He was very professional and cautious. He tried getting me a good policy amount with the least minimum payment. He also got my policy to me in a good time frame.”

Kimberlie C.

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Frequently Asked Questions

Yes, a business owner can maintain both a 401(k) and a Defined Benefits Plan simultaneously.
Business owners have retirement planning opportunities and responsibilities that differ from those of traditional employees. Depending on their business structure, income, and workforce, they may establish qualified retirement plans, including 401(k)s and defined benefit plans, to support long-term retirement goals.

A TFRA is a marketing term commonly used for a strategy involving properly structured cash-value permanent life insurance. Depending on policy design and applicable tax rules, policy loans and withdrawals may provide tax-advantaged access to cash value. Policy charges, loan interest, withdrawals, and insufficient funding may reduce policy values or death benefits and increase the risk of lapse. Tax consequences can arise in certain circumstances.
Whether a TFRA strategy is appropriate depends on your financial goals, income, and overall retirement plan.

Usually no — life insurance premiums are not tax-deductible for business owners.
• Most business owners cannot directly write off life insurance premiums
• There are strategic ways to create deductions indirectly
• The right approach depends on your goals: protection, tax strategy, or business planning

Life insurance can fund buy-sell agreements, provide liquidity to cover estate taxes, and ensure a smooth transition of ownership in your business succession plan.

The best retirement planning strategy depends on your income, tax situation, business structure, and long-term goals. For business owners, the right plan should do more than help you save money — it should help reduce taxes, build wealth, create future income, and protect your family and business.
The most effective retirement plans often combine qualified strategies, non-qualified strategies, and cash value accumulation solutions to create flexibility and long-term financial security.
Qualified Retirement Strategies
Qualified plans are tax-advantaged retirement plans approved by the government. These may include:
• 401(k)s
• Defined Benefit Plans
• Cash Balance Plans
• SEP IRAs
• Profit Sharing Plans
These strategies can help business owners lower taxable income today while building retirement assets for the future.
Non-Qualified Strategies
Non-qualified strategies provide flexibility that traditional retirement accounts may not offer. They can help business owners:
• Supplement retirement income
• Access funds with fewer restrictions
• Create executive retention incentives
• Diversify future income sources
These strategies are often used by higher-income earners looking to go beyond traditional contribution limits.
Cash Value Accumulation Strategies
Cash value accumulation solutions can provide:
• Tax-advantaged growth potential
• Supplemental retirement income
• Access to funds during life
• Living benefits during unexpected health events
• Legacy and business continuity protection
When structured properly, these strategies may provide tax-efficient income and added financial flexibility during retirement.
The Best Retirement Planning Approach
For many business owners, the strongest retirement strategy is not relying on one single account. A layered approach that combines:
• Qualified plans for tax deductions
• Non-qualified strategies for flexibility
• Cash value accumulation for protection and supplemental income can create a more balanced retirement plan designed for both growth and stability.
The key is building a customized strategy around your goals, timeline, risk tolerance, and business needs — not simply choosing a generic retirement plan.

Yes — term life insurance is usually a good option for mortgage protection. In most cases, it's more flexible, more affordable, and gives your family more control than traditional mortgage protection policies.

A variety of life insurance policies are available, including term life, whole life, universal life, and indexed universal life insurance—each tailored to meet unique financial needs and goals. These policies can be used for personal and/or business uses.
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Rene Farias
Rene Farias, Independent Insurance Advisor.
CA Lic. #0C18002 | NPN #1132422
Hours: Mon - Fri 10 a.m. to 6 p.m. PDT. Closed Saturday - Sunday.

1311 N Broadway, Ste A, Los Angeles, CA 90012

(323) 740-1892

Rene@renefarias.agency

Services

Business SuccessionDefined Benefit (Pension) PlansTFRA StrategyLegacy PlanningMortgage ProtectionLong-Term Care Advisor
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